The trademark ‘PARFÜMERIE: PRECIOSA®’ was first registered with the German Trademark Office in 1871 by the German perfumer and chemist A. H. Esch in Hamburg Altona. Even before 1918, Ruhrtaler Verbandstoff-Fabrik Paul Danz KG purchased the perfume brand with the belonging treasure of formulas.

Inspired by the old formulas, newly developed in compliance with current requirements of the European Cosmetics Directive, we want to share with you these jewels of the history of cosmetics.